VERIVERY Makes a Comeback After 2 Years and 7 Months... The Impact of ‘RED (Beggin’)’ Highlighted by Forbes and Amazon Music

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Group VERIVERY / Jellyfish Entertainment
Group VERIVERY / Jellyfish Entertainment

The boy group VERIVERY is once again making its presence felt in the global K-pop market with their comeback after 2 years and 7 months.

The American economic magazine Forbes spotlighted VERIVERY's comeback in an article dated December 1 (local time). In particular, the article featured in-depth interviews with the members about their fourth single album ‘Lost and Found’, which was released after a long hiatus following their seventh mini-album ‘Liminality – EP.DREAM’, highlighting VERIVERY's growth as a 'global idol'.

The response from overseas music platforms is also notable. VERIVERY was selected as the cover artist for Amazon Music's K-pop boy group curation playlist ‘K-Boys’. They adorned the main cover of the playlist among numerous teams making their comebacks at the same time, sending a strong signal of return to fans who have been waiting for a long time.

Domestic and international chart results are also following. The single ‘Lost and Found’ ranked first in the Hanteo Chart real-time chart as of December 1 and recorded first place on December 2. All tracks from the album, including the title track ‘RED (Beggin’)’, ‘empty’, and ‘Cotton Candy (Blame us)’, entered the Melon HOT 100 and Bugs TOP 100, while ‘RED (Beggin’)’ achieved 5th place in Poland and 6th place in Malaysia on iTunes.

The title track ‘RED (Beggin’)’ is a song that interpolates the classic hit ‘Beggin’ by The Four Seasons, inspired by the Korean sentiment of ‘Han (恨)’. Within a day of its release, the music video surpassed 2 million views on VERIVERY's official YouTube channel, with international fans praising it in the comments as “the best comeback ever.” The ‘Suit Dance’ version performance video released on the 1theK original channel also recorded high views and comments within less than half a day of its release.

Meanwhile, VERIVERY is set to appear on major music broadcasts starting with KBS 2TV’s ‘Music Bank’ on the 5th, followed by MBC’s ‘Show! Music Core’ and SBS’s ‘Inkigayo’, where they will sequentially showcase their comeback stage for ‘RED (Beggin’)’ and continue their activities.

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