The group NMIXX is opening an experiential popup store in Seongsu-dong to celebrate their first solo concert.
NMIXX will operate the popup store ‘EPISODE 1: ZERO FRONTIER’ from November 28 to December 7 at Stage X Seongsu 52 in Seoul. This popup shares the same title as their first world tour and is a project that expands NMIXX's worldview into an offline space, starting from the concert concept of searching for an ideal world following constellations in the universe and the sea.
In particular, the official animal character of NMIXX, ‘Mixxpi (MIXXFFY)’ MD will be revealed for the first time, raising fans' expectations. The first floor features a photo zone that captures the atmosphere of the concert and a space introducing the Mixxpi worldview, while the second floor is designed with a ‘dream bedroom’ concept that embodies the dreamy and cozy essence of Mixxpi, providing a unique immersive experience.
There is also a wealth of experiential content. Visitors can enjoy a game spot where they find ‘the member whose fate intersects with mine’ through quizzes, and experience various elements related to NMIXX in the message zone and MD exhibition space. This popup will feature a total of 20 types of goods, including concert-related merchandise and the Mixxpi lineup, stimulating fans' desire to collect.
Events for visitors are also eye-catching. By verifying their membership in the NMIXX fan platform ‘FANS’, they will randomly receive member selfie photo cards. Additionally, completing ‘MIXXTOPIA: THE STAR MAP QUEST’, which consists of 6 missions including ‘Match the MIXXFFY’ where participants match pairs of Mixxpi characters by flipping over cards, and ‘Scented Message to NMIXX’ where they leave a postcard of their most memorable moment from the concert, allows them to participate in a 100% winning lucky draw.
NMIXX will hold their first solo concert kicking off their debut world tour ‘EPISODE 1: ZERO FRONTIER’ on November 29 and 30 at Incheon Inspire Arena. As the first solo performance named after the group, all seats for every show sold out quickly, proving their ‘ticket power’ even with additional seats opened.
Recently, NMIXX topped the Melon Top 100 and daily and weekly charts with their title track from their first regular album ‘Blue Valentine’. By consecutively launching the popup store and world tour, they are solidifying their presence as a ‘full ace group’ even further.
